Hands-on Team Interactions Yes, physical products are ordered, top 4 competitors. Wait to open.
8:45 AM
Niche Dive Your Product
Hands-on Team Interactions Initiate a research "dive" into the product, focusing solely on the dive itself.
9:00 AM
Product Scorecard
9:30 AM
Profits Tool
Break
10:30 AM
Review PS and PT Results, Scenario Analysis
10:45 AM
Product Development Overview
11:00 AM
Hands-on Product Development
Hands-on Team Interactions Market research is provided to conduct an AI product brief, perform independent research, and determine product customizations.
11:30 AM
Alibaba AI Sourcing Tool / Best Practices
Hands-on Team Interactions The RFQ has been sent to suppliers, and Alibaba provides 10+ sourcing options per product. The team selects the top three options to order samples from.
11:45 AM
Requesting Samples
Hands-on Team Interactions Write a request for samples using a template.
12:00 PM
Logistics / Cash Flow Forecasting
Hands-on Team Interactions Using a logistics calculator, determine the best shipping method, profits to estimate capital required, sales velocity and payback.
Lunch
2:00 PM
Branding Basics
2:15 PM
Branding Execution
Hands-on Team Interactions Decide on 3 brand names, brand colors, and logo using ChatGPT.
2:30 PM
Packaging Basics
2:45 PM
Packaging Execution
Hands-on Team Interactions Develop 3 variations of product packaging using ChatGPT.
3:00 PM
Brand Validation
Hands-on Team Interactions Use PP/PF/IY to validate a winning concept.
Hands-on Team Interactions Use Data Dive to write listing, write back-end attributes, decide the correct browse node, subcategory, etc.
Break
4:30 PM
CTR / CVR Overview
5:00 PM
DRAB Analysis / CTR / CVR Workflow (Completed)
Hands-on Team Interactions DRAB results are provided, completed image categorization and scoring.
5:15 PM
Main Image Concepting
Hands-on Team Interactions Concepts 6+ main image concepts with detailed descriptions.
5:30 PM
Main Image Creation
Hands-on Team Interactions Create 6+ main image variations using ChatGPT.
5:45 PM
Secondary Image / A+ Concepting
Hands-on Team Interactions Create a secondary image and A+ concepts and descriptions.
8:30 AM
Secondary Image / A+ Concepting
Hands-on Team Interactions Create 15+ concepts for secondary images and A+ content modules
9:00 AM
Secondary Image / A+ Creation
Hands-on Team Interactions Utilize GPT-4o to create assets. If they’re not ideal, leave notes for the creative team to refine
Break
10:30 AM
Paid Ads Overview
11:00 AM
Exact Match Setup
Hands-on Team Interactions Set up exact match campaigns, establish budgets, and define consistent naming conventions
11:30 AM
Product Campaign Setup
Hands-on Team Interactions Create product targeting campaigns, establish budgets, and implement standardized naming conventions
12:00 PM
External Traffic Setup
Hands-on Team Interactions Set up external traffic campaigns, Google SEO, or influencer marketing
2:00 PM
Recap > Full Listing Overview, Pre-Launch Checklist
Lunch
2:15 PM
Team Presentation Prep
Hands-on Team Interactions Create a slide deck that includes a simulated mockup, all listing assets, cash flow forecasting, market research results, and confidence intervals
2:45 PM
Team Presentations
Hands-on Team Interactions Present their new launch and answer questions from judges
3:45 PM
Feedback Application And Open Working
Hands-on Team Interactions Teams gather feedback from judges and review other presentations, then collaborate with agencies
Break
4:30 PM
Creative / MYE Roadmap
Hands-on Team Interactions Create 1-year MYE testing road map for main images, secondary images, A+ content
5:00 PM
PPC Growth / Maintence Overview
5:30 PM
Real World PPC Scenairos
Hands-on Team Interactions Answer set questions to determine how they would react in a variety of PPC and account health situations
Couldn’t make it to CampEcom in person? No problem! You can still get full access to all the workshops from our Pre-Launch and Post-Launch Tracks—packed with insights, strategies, and tools from our industry-leading Camp Counselors. Every session comes with on-demand video playback, so you can watch at your own pace, plus, access to the presentation materials to review and apply as you implement what you’ve learned.
Pre-Launch Track
Before launching a product on Amazon, the preparation you do beforehand is what sets you up for long-term success. This track will guide you through each essential step of the pre-launch process, helping you build a solid foundation for a high-impact launch.
Topics covered:
Pre-Launch Homework: Establish your baseline and strategic goals
Competitor Analysis: Understand the landscape and identify opportunities
Product Development: Build a product that stands out in the market
Sourcing: Find reliable manufacturers and negotiate effectively
Logistics: Plan your supply chain and delivery timelines
Branding: Craft a brand that connects and converts
SEO: Optimize your listing to be found organically
CTR (Click-Through Rate): Improve your main image, title, and price to drive clicks
CVR (Conversion Rate): Enhance your listing content to turn clicks into sales
PPC Strategy: Set up a winning ad plan before you go live
Bonus Training: Extra tips, tools, and tactics to give you a competitive edge
Post-Launch Track
Once your product goes live, the work isn’t over—it’s just beginning. The Post-Launch track is your roadmap to accelerating growth and scaling with precision. Led by 10 industry leaders and 7-figure sellers in the ecommerce space, this workshop delivers real-world strategies, advanced tactics, and proven workflows used by top-performing brands.
Topics covered:
SEO & Backend Optimization: Learn how to optimize backend attributes and align with Amazon’s post-launch algorithm to boost organic visibility and long-term keyword relevance.
Click-Through Rate (CTR) Deep Dive: Master high-converting listings through expert-led strategies in image concepting, AI tools, and testing frameworks that drive clicks and conversions.
Conversion Rate (CVR) Mastery: Build a high-converting CVR workflow by combining data-driven tools, influencer content, and strategic listing elements that boost buyer trust and drive sales.
PPC Strategy Workshop: Join a step-by-step PPC session to master budgeting, keyword targeting, and campaign structure—while integrating PPC into a broader omnichannel growth strategy.
External Traffic & Influencer Marketing: Learn how to drive off-Amazon traffic with Meta ads, TikTok content, and influencer campaigns using a proven social selling playbook that builds trust and moves inventory fast.
